German fashion designer Philipp Plein has currently lost his ongoing court battle with Ferrari. The suit was based around Plein’s use of the Ferrari brand in 2017 without proper authorization. The claim stems from a Grease-inspired runway show in 2018 featuring Ferrari, Lamborghini, Mercedes and McLaren vehicle models. The Ferrari brand was also featured in many of Philipp Plein ads whic Ferrari statered were: “illegitimate use of Ferrari trademarks.”
The court has ordered Plein to strike the Ferrari vehicles from all of its ads as well as pictures and videos posted to social media. Refusal will result in payment of 10,000 EUR every time a Philipp Plein ad features a Ferrari product. Plein is also demanded by the court to pay compensatory damages of 300,000 EUR to Ferrari alongside attorney fees “valued at more than 25,000 euros.”
Back in June Plein had encountered some backlash for vowing to donate $200,000 to social justice organizations provided the suit was dropped by Ferrari.
Plein had this to say on Instagram:
“After such a long time, I am exhausted and tired of fighting …especially in this particular moment,” he said. “It is completely inappropriate to fight over such unimportant issues … I am proposing this solution not as an opportunity to promote myself or my brand. I always supported the African American culture and community … Even if Ferrari will not agree, I will still make a donation in order to support.”
A receipt was posted to instagram sharing a receipt for $20,000 to the daughter of George Floyd alongside a $2,000 tip. Apparently he cares more about the lawsuit than social justice, otherwise he would have donated the amount stated in the “vow” to Ferrari.
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