Its been reported by sources that tech giant Netflix is experimenting with a linear content channel, offering subscribers pre-scheduled shows for the first time ever. The channel will be called Netflix Direct and it will be using content from its vast library of shows and scheduling it as a conventional linear TV channel for subscribers. The service is designed for those who prefer scheduled programming that “doesn’t require them to choose what they are going to watch,” same as regular cable/broadcast TV channels.
Netflix Direct has already launched in France as of Nov. 5 and the channel is speculated to spread cross-country in December. The decision to start with France comes from their “consumption of traditional TV.”
Netflix said in an announcement of the service that “Whether you are lacking inspiration or whether you are discovering Netflix for the first time, you could let yourself be guided for the first time without having to choose a particular title and let yourself be surprised by the diversity of Netflix’s library,”
Currently the Netflix Direct service is only available for certain subscribers in France on the internet version of the platform.