International Football Star David-Beckham has announced a Documentary series on the Sneaker war between the Sportswear Brands: Adidas and Puma.
Documentary Entitled World War Shoes is a three-part series that revolves around a sibling feud between Adi and Rudolf “Rudi” Dassler after developing their individual shoe brands in their hometown of Herzogenaurach, Germany. Rudi founded Puma in 1948, a year before Adi launched Adidas in 1949. World War Shoes take us deeper into the legal battles and insider pieces of information that have caused the lifelong feud to play out across the world stage.
As per Deadline, Studio 99’s Nicola Howson said, “This is a dramatic and compelling tale. It’s not often you find an untold story which will resonate with so many people globally, and we are delighted to be partnering with Boat Rocker and Matador to bring it to life.”
There is no official release date announced as of now.
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