Billboard is looking to include official video streams from Facebook to enhance the transparency of its charts further.
As announced on Wednesday afternoon, detailing that it will only utilize data from officially licensed music videos will not tally stream from user-generated content. The change in the curating of charts will come into effect from March 27 and reflect streams during the week of March 12, when Facebook video plays begin informing charts that include streaming data, such as the Hot 100, Billboard 200, Artist 100, and Billboard Global 200 charts.
Silvio Pietroluongo, senior vice president of Charts & Data Development for Billboard, commented on the announcement, ” Music availability and consumption continues to increase at a remarkable rate, and the industry has seen incredible innovation across many digital platforms. We are excited to announce the inclusion of Facebook’s U.S. Premium Music Video streams to Music Connect and to Billboard’s charts, including the Billboard Hot 100, Billboard 200, and Billboard Global 200, further expanding the most comprehensive view of music consumption and trends impacting the business.”
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